| Macro SEO |
: |
Group level seo. Used to promote a group of websites |
| Micro SEO | : | Site level optimization. Used to promote a single website |
| Meta Data | : | HTML data used to describe the content on the page |
| Meta Tag | : | HTML tag that provides information about a web document |
| Mirror | : | An ftp server that provide copies of file from other server |
| Natural Search | : | The results of a search that are not paid by sponsors |
| Navigation | : | The way through which an user can move around a web page |
| Nofollow | : | An html code that instructs search engine not to follow a link |
| Noindex | : | HTMl code that instructs search engine not to index a page |
| Off Page Optimization | : | The first page visited by a user on a website |
| On Page Optimization | : | Altering certain factors of a web page to rank well in search engines |
| One Way Link | : | A link from one site to another without getting a reciprocal link |
| OpenID | : | Allows user to use a single identity across internet |
| Outbound Link | : | A link going out from one site to another |
| Outlink | : | Out going link |
| PageRank | : | The weightage given to a page by Google |
| Pageviews | : | Number of times your webpage was viewed. Includes duplicate views by the same visitor |
| PPA | : | Pay Per Action |
| PPC | : | Pay per click |
| Permanent Links | : | Links which don't have an expiration date |
| Php | : | An open source server side programming language |
| Quality Content | : | Content which is linkworthy |
| Query | : | a term which an user enters in to search engine to search for |
| Reciprocal Links | : | Exchanging links between sites |
| Redirect | : | Alerting browsers that the page has moved |
| Relevancy | : | Measure of how important the search results are |
| Robots.txt | : |
A file in the root directory of a website used to restrict and control the behavior of search engine spiders |
| ROI | : | Return On Investment |
| RSS | : | A software which allows users to subscribe to a post they are interested |
| Safari | : | A popular browser of Apple |
| Search Engine | : | Meaningless pages with keywords stuffed to spam search engines |
| Search Engine Marketing | : | Promoting websites through paid search or optimizing techniques |
| Search Engine Optimization | : | Techniques used to improve a website's rank in search engines Pages |
| SERP | : | Search Engine Results Page |
| Spider | : |
A specialized bot used by search engines to find and add web pages to their indexes |
|
Technorati | : | a search engine that indexes blogs |
| Three Way Link | : | A link scheme in which A links to B, B links to C and C links to A |
| Title Tag | : | A HTMl tag that defines the text on the top of web browser |
| Tweet | : | A post or status update on twitter |
| Traffic | : | amount of users who surf a site |
| Unique Visitor | : | Refers to the number of individual visitors to a site |
| URL | : | Uniform resource locator. The unique name or address of a page |
| Video Blogging | : | Blogging videos instead of written texts |
| Visitor | : | An unique individual on a website |
| White Hat SEO | : | Practices that doesn't violate internet guide lines |
| Wiki | : | Software that allows user to share information on a subject |
| Wordpress | : | An open source program for posting information |
| Word Count | : | Total number of words present in a web document |
| XML | : | Extensible Markup Language |
| XML Maps | : | Specially formatted links to your pages |
| Yahoo | : | One of the most popular search engines |
| Yahoo Site Explorer | : | Tool used to find the indexed pages of a website in yahoo |
| YouTube | : | A video uploading website owned by Google |
| Zeal | : | A non commercial directory |